In conjunction with the PR strategy for Farmer’s Creekside Tavern & Inn, I managed the Facebook and Instagram accounts leading up to the venue’s grand opening after a ten-year renovation.

I managed social media strategy (Facebook, Instagram, and Twitter) for Greentopia Fruit Belt Project, a community art and beautification movement taking place in the JOSANA neighborhood and led by local Rochester artist, Shawn Dunwoody.


I provided marketing campaign copywriting, creative, and Facebook page management for the 5K fundraiser, Strollin’ for the Colon 2013, in Geneseo, NY. This benefited UR Medicine’s gastroenterology department and included Coco the Colossal Colon, a walk-through replica of a human intestine, used as an educational tool for Colon Cancer Awareness:

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Other social media accounts I have managed:

BreakThrough Entertainment

AIDS Care/Trillium Health

Rochester General Hospital Association TWIGS

Baywinde Senior Living Community